Wildreams
SOCIAL MEDIA @ WILDREAMS
Building social ecosystems that connect brands and people through shared interactions.

OUR POV

The ability to reach consumers at every stage of their journeys has helped social media become the most powerful factor in their purchasing decision. Social has accelerated the speed of culture and your brand’s ability to keep pace in this environment is central to its long-term success. That’s why we use data and insights to drive the quality of the content we create and the efficacy of the message we craft.
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EXPERTISE

Creative Campaigns   Content Development & Production
Media Amplification    Community Planning & Management
Strategy & Insight       Listening & Engagement
Operational Planning
Analytics & Reporting
Influencer Engagement

Our APPROACH

A DATA-DRIVEN ECOSYSTEM

Friends, relatives, news publications, celebrities, and brands all compete simultaneously for the social consumer’s attention. In order to rise above the fray, we must determine what value your brand can provide to its audience; what will make them pause, take notice, and react to the content we place in front of them? Answering that question begins with a deep-dive look at how consumers are congregating, communicating, and consuming information in digital, and then using that data to inform activity across your ecosystem:

Owned

What differentiates your brand from its competitors and provides benefit to consumers? How are we communicating the brand’s purpose within each social channel?

Earned

How are we driving engagement and conversation among consumers, advocates and influencers?

Paid

Who is the right audience, at the right price, at the right time? How are we amplifying content to reach new audiences?

We achieve best results by integrating each of these into a holistic strategy that supports a single shared objective. Using data and analytics, we then create frameworks to optimize the program in real-time and track success against the brand’s predetermined marketing objectives.